Digitizing A Logo

A few days ago a friend of mine asked me about digitizing a logo she had drawn out. After downloading her scanned drawing, I was up for a good challenge. Not that the logo was insanely intricate, or had a crazy number of flourishes or ornaments, but I knew some altering would have to be done and changing the way a few letterforms appeared, which is always a great brain exercise. 

I was excited to get started so I asked Rachana what her desired outcome would be from the sketch. She told me she would like a very simple, clean calligraphy style lettering and two versions of the final product: one in a square format, and one a rectangle. 

Once I put the scanned image into Illustrator I immediately created a set of guidelines marking my baseline, caps height, and x-height (height of the lower-case letters). This helps keep me on track as I recreate the letterforms by hand. It’s important to remember the sketch is only the first draft of a logo. There will always need to be revisions and the precision of the computer will show how off a drawing can be no matter how much time you take with it. 

Rachana provided a great base for me to work from. Her influence for her Etsy store products comes from India. I wanted to maintain the influence she incorporated into the sketch and bring it out a little more. Google proved a good library for Indian calligraphy writing, and I tried to mimic the style as closely as I could with my own calligraphy pen writing out her logo. Here, I would find a good angle for the pen, where to place curves and in what direction they should go, what exaggerations could work and what pieces needed to be altered. 

Here is the before and after:

Hand Lettering

A while back I placed an order for my first set of Tombow brush pens and since then I've been working on getting to know them and improving my hand lettering. The dual end pen is great for having a brush end for larger strokes and a small, harder end for detail and sharper strokes. My new dedication is a Word of the Day for continuous practice. In this new habit, I'm going to switch from the brush pen, to a pilot parallel pen, to hand-drawing letters, and maybe even to using paintbrushes with watercolor and acrylics. There are so many different options for creating custom calligraphy it's hard to know where to start. I want to explore options and find what I'm most comfortable with. Pictured below are my first six days. I've explored the brush pen (day 1, 2, and 6), hand drawn letterforms (day 4 & 5) and a calligraphy pen that didn't turn out to work so smoothly (day 3). You can follow my future doodles on my Instagram account @tonywileydesign.

Testing furniture designs

I've been really intrigued with the world of furniture design after discovering a love for Mid Century furniture. The sleek, timeless designs really captured my interest and made me want to start designing and building my own pieces. I've been making an effort to sketch a piece of furniture every day to get more comfortable with proportions, styles, and developing my own look. Here is an example page of some chair designs I tried out.